Anderson's Contract at Mizzou requires that he "Downplay" losses

I wish that my work contract *required* me to make excuses for the folks that depend on me. Actually, that would probably breed mediocrity, so I don't *really want it. But it would be nice to have in the back pocket I suppose. Here's a list of some of the bizarre requirements contained within Anderson's contract with Mizzou:

_"maintain a mature and rational attitude, keep emotions in control and downplay defeats";

_"establish and maintain a frequent and systematic program of personal communication with the university's administration, faculty, staff and student body";

_make a minimum of 30 public appearances at booster lunches, alumni dinners and similar community events.

Whose standards are we using to define "mature and rational?"